Sunday, November 24, 2024

Good By, Porn? High-Risk Payment Processor Payabl And Its Lost Adult Traffic!

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The Cypriot high-risk payment processor Payabl had massive growth in 2022. The website visitors increased from less than 50,000 to over 340,000 in November 2022. Porn sites drove this impressive growth. Almost 50% of referral traffic came from porn sites like xHamsterLive or StripChat. However, over the last 28 days, Payabl’s website traffic has dropped by a good third. Porn (referral) traffic has dropped to less than 17%. Apparently, xHamsterLive and StripChat are gone from the statistics.

This development can also be seen in the Similarweb analysis of xHamsterLive and StripChat. There, Payabl has disappeared from the top 5 link destinations list for outgoing traffic. Until December 2022, the Paybl website was in the top 5 for both porn sites. Either Payabl has lost these porn merchants, or their customers now prefer other payment processors. In any case, considerable transaction volume and revenues are lost.

The new leader in Payabl referral traffic is the offshore broker RoboForex. The share of investment sites in referral traffic has increased from just under 11% in Q4 2022 to over 31% in January 2023. Just under 35% come from online casinos and gambling sites.

Please read our latest RoboForex review here.

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If you have any information about Payabl, its operators, and merchants, please let us know via our whistleblower system, Whistle42.

2 COMMENTS

  1. Are you sure that their porn traffic is gone? Maybe its just disguised. You are aware that miscoding of credit card transactions was one of the Wirecard competencies? Just a thought!

    • Well, you may be right. We double-checked and cross-referenced the xHamsterLive and StripChat web statistics, and it seems to us, that they no longer using Payabl, or at least to a lesser degree. But, as I said, you may be right anyway!

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